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Archive for the ‘MixedInk’ Category

Netroots Platform Unveiled! (Your group could be next)

Thursday, August 14th, 2008

As we mentioned, the Netroots (i.e. online progressives) have been using MixedInk to draft their platform online.  This was the first time our beta tool’s been used by the general public, so this was a big moment for us - and it kicked butt!

Whether you agree with the Netroots or not, there’s no denying that the final result is a remarkably eloquent 29 pages of rhetoric, ranging from the lofty to the highly specific, that seems to capture the community’s viewpoint pretty well.  Check it out!

www.NetrootsPlatform.org

The project’s been covered in the political and tech blogosphere, including DailyKos, MyDD, and TechPresident. [UPDATE: it's also been written up at ABCNews.com and Wired!]

From Nancy Scola’s write-up at Tech President:

How do you effectively harness the wisdom of the crowds when the goal is political ideas, not pinning down the weight of an ox at a county fair? [link added]

Does MixedInk point to a way of governing that effectively harnesses the intelligence and energy of bigger groups than we’re used to? It might offer some direction to a campaign like Obama’s that claims to tap into the wisdom of, for example, more than 300 foreign policy advisors. Managing all that smarts can’t be easy.

Here’s the press release we put together with a few members of the Netroots Platform committee.

FOR IMMEDIATE RELEASE

PROGRESSIVE ONLINE ACTIVISTS ENGAGE OBAMA CAMPAIGN ON POLITICAL PLATFORM

Netroots Develop Policy Platform Aimed at Influencing Obama/DNC Platform Using Participatory Online Process

WASHINGTON, DC, August 13th, 2008 - Members of the “Netroots” - a loosely affiliated group of progressive bloggers, activists and private citizens-released their political platform this week, after three weeks of online collaboration.

The Netroots Platform was first proposed by Jerome Armstrong, a prominent progressive blogger and founder of MyDD.com. “The idea was for the Netroots to speak to the Obama Campaign and the DNC with a collective voice.” The project seemed to take on a life of its own after being introduced to the progressive blogosphere, as members of the Netroots used progressive community blogs, listservs, social networking sites and the MyBarackObama site to invite greater participation and keep each other updated about the Platform’s progress.

The platform was developed entirely online at www.NetrootsPlatform.org, a site where anyone was able to participate in the process and contribute their ideas. MixedInk, an Internet startup, created the democratic, collaborative writing tool that was used for the project. The company aims to empower the public to participate meaningfully and democratically in discussions once limited only to political insiders. “The process itself was truly a metaphor for the Netroots ideals of openness, transparency and democracy,” said Armstrong.

The final Netroots Platform includes 10 different policy planks addressing everything from National Security & Foreign Policy to the Economy to Food & Agriculture, in addition to an introductory “General Principles” section. Community members contributed by writing new planks, editing existing submissions, and remixing the best ideas from different versions to create new ones. Contributors also rated planks on a scale of 1 to 10, and the version with the highest average rating within each category at the end became part of the final platform.

While the official DNC draft platform and the Netroots platform overlap significantly on some policies, including net neutrality, the patients’ bill of rights, and greater federal investment in renewable energies, other policies advocated by the Netroots - amending the recently passed FISA bill, military budget cuts, and the abolishment of the electoral college - diverge significantly from the official Democratic party line.

“The people who participated support Senator Obama overall, despite some differences in our approach and results,” said Ellen Mendlow, one of the platform’s contributors and a member of the organizing committee. “Our platform is unique because of the collaborative way it was drafted. It’s a very positive step forward that we are part of the process, and I think we are all looking forward to developing even more rigorous opportunities for two-way dialogue between citizens and our government in the future.”

According to MixedInk, over the course of the process, thousands of people visited the site, 246 registered, and 164 contributed a total of 167 planks and over 925 ratings. “The Netroots Platform covers general principles as well as very specific language advocating the expansion of “the Nunn-Lugar program to guard nuclear weapons” and “catalyzing innovation by private space entrepreneurs.” “Some really smart and well-informed people participated in the process,” said David Stern, co-founder of Mixedink.com. “The fact that the most articulate ideas rose to the top shows how wise a crowd can be.”

The platform site launched on July 18th, in tandem with two workshops held at the Netroots Nation conference in Austin to introduce the idea and discuss the process. It ended three weeks later, on August 9th, with the submission of the platform to the National Democratic Platform Committee. The committee has acknowledged receiving the document and will be holding a conference call with the activists shortly.

The Obama campaign had previously asked supporters to contribute their platform ideas through its “Listening to America” initiative. Small groups of supporters met all across the country to develop short planks to be submitted through the campaign’s website.

“This project dovetailed nicely with the Listening to America platform sessions but with a spin that’s unique and that fits the collaborative, ensemble nature of the blogosphere perfectly,” said Mendlow. “We’re fully transparent and democratic in our approach to politics.”

# # #

About the Netroots Platform Committee

Support for the Netroots Platform was loosely organized by an ad-hoc committee of citizens that formed at the Netroots Nation conference held in Austin, Texas, in late July. It initially consisted of six individuals and grew to nine members over the course of the project.

To contact the committee or schedule an interview with one of its members, please email netrootsplatformcommittee [at] gmail [dot] com.

About MixedInk

MixedInk LLC is an Internet startup that provides an online tool for democratic, collaborative writing. MixedInk enables large groups of people to brainstorm and express a collective point of view by weaving their best ideas and opinions together.

The company was founded in April 2007. After launching in September 2008, its application will be available for free at www.mixedink.com. A white-label, enterprise version of the service will also allow organizations to integrate the application within their own websites.

For more information about MixedInk, or to schedule an interview with one of the founders, email press [at] mixedink [dot] com.

Got ideas for how MixedInk could be useful to YOUR group?  Send us an email at info [at] mixedink [dot] com!

==========

Update - an fairly heated exchange about the Netroots Platform is happening on some of the leading progressive blogs:

Chris Bowers at Open Left

Natasha Chart at MyDD

Jerome Armstrong at MyDD

Netroots Will Draft Policy Platform Using MixedInk!!!

Monday, July 14th, 2008

This year’s Netroots Nation Convention marks the launch of a bold experiment in participatory democracy.  The Netroots (i.e. the left half of the blogosphere) will use MixedInk’s collaborative writing tool to craft their very own political platform in advance of the Democratic Convention.  At two working sessions, participants will kick off the initiative by putting their best ideas and language together.

NN logo

If you’re going to be there, come visit on Friday, July 18th and Saturday, July 19th, and stop by our exhibition booth!  These sessions are just the beginning of what will be an ongoing, public process that will continue in the weeks following the conference.  The final, collectively written platform will be presented to the DNC before the convention in Denver.

If you want to be involved from the beginning but won’t be at NN, sign up at MixedInk.com, and we’ll email you the URL as soon it’s launched.

We’d like to thank the folks at Netroots Nation and wmtriallawyer for helping to organize this!

This effort builds on a growing movement to use online tools to make our government more transparent, representative, and accountable.  Both Barack Obama’s campaign and the RNC have launched exciting initiatives allowing people to help shape their platforms.  Using the Barack Obama website, Democrats can organize “Platform Meetings” in their communities, during which they can discuss and then submit policy “planks,” or one- to two-sentence policy suggestions.  These planks will be reviewed by the team writing the Platform and some will likely be incorporated into the final document.

GOP.com logo

The Republican Party also has an exciting grassroots-driven platform development effort underway.  The site highlights a range of issues and enables people to submit policies and comments that will be considered by platform authors as they prepare for the convention in Minneapolis-St. Paul.

Also along these lines, 21st Century Democrats wrote their own Alternative Democratic Platform, which is currently being circulated as a petition.

We are thrilled to see the platform-making process opened up to the public - and proud that MixedInk will be the platform used by the Netroots.  MixedInk was built to enable exactly this kind of participation, and we look forward to seeing the results of these incredible people-powered efforts!

Don’t forget to sign up if you want to be notified when you can help create the Netroots platform.

Great video: yes, the crowd really is wicked smahht

Tuesday, July 1st, 2008

Check out this video, singing praise for tools that tap people’s knowledge - whether using prediction markets to forecast everything from election results to American Idol winners to asking the audience tough questions answer on Who Wants to Be a Millionaire.  They point out that people - collectively - perform consistently better than the pundits and experts.  Our post on prediction markets makes many of the same arguments.

Based on our last test of MixedInk, we’re convinced that our 30-headed pundit did better than any individual one of us could have alone!

30 heads are better than one!!!

Monday, June 23rd, 2008

We just tested out the latest version of our tool, and I wanted to share the results.  The short version: the test was a success!

Last week, 30 beta testers (read: friends) used MixedInk to help write a letter to the editor explaining why Barack Obama shouldn’t choose Hillary Clinton as his VP.   (We did not select this subject on our own - we gave our participants a few topics to choose from, and this is the one where there seemed to be greatest consensus.)

Here’s what they created together:

Many of us have long admired Hillary Clinton.  She has made public service and fighting for Democratic ideals her life’s work.  She is smart, competent, and hardworking.  Hillary Clinton is an American icon to some and a role-model to many, but she should not be Barack Obama’s vice presidential candidate.

While we certainly don’t expect many Republicans to vote for Obama, there is a palpable lack of enthusiasm among conservative members of the party about his nomination.  If there is one thing that would put an end to this ambivalence and inspire these conservatives to unite behind John McCain, it is Hillary Clinton.  Hillary has long been demonized by the conservative right, and her presence on the ballot would mobilize its foot soldiers.  With our country mired in two wars abroad, a failing economy, rising gas prices, diminishing civil liberties, and looming environmental disasters; too much is on the line to risk a vice-presidential candidate who will rally the Republican right-wing base.

Concerns about “Hillary Democrats” not voting for Obama are overstated.  The people who are seen as Hillary’s base - working class, white Americans among them - identify with the Democratic Party and have reason to be skeptical of a McCain presidency. As the Obama campaign and the media turn their focus to McCain in the coming months, these voters will learn the many ways a vote for McCain would be a vote against their personal and national interests.  Women who supported Hillary in the Democratic primaries will not migrate to McCain, whose slippery stance on Roe v. Wade would likely cost them their right to choose.  Nor will blue collar workers elect another Republican who embraces NAFTA and dismisses their unions’ concerns.  Americans who want an end to the war in Iraq will not back McCain and his decision to stay the course indefinitely.  It’s true that Hillary supporters wanted this election to have a different outcome, but in the end they will not elect McCain simply to register their disappointment.

Barack Obama won the Democratic nomination because of his vision of a new America.  His call for change is one that resonates with voters.  It is not simply a call for much-needed policy change, but also for a change in the way government works, an end to old party politics, and a rethinking of the role of lobbyists and special interest groups. Hillary Clinton is part of the old guard.  With Barack Obama’s appeal grounded in a new vision for our country and government, he risks undermining his own message with Hillary as his running mate. Barack Obama has earned the opportunity to choose his running mate. Aside from selecting someone who will help him win, he should also pick someone who complements his message and style and who he wants at his side as he navigates the challenges that he will surely face during his presidency. For all her strengths, that someone is not Hillary Clinton.

Disclaimer: MixedInk is emphatically nonpartisan.  This letter to the editor may not represent the views of MixedInk, it’s founders, beta testers, employees, advisers, contractors, line cooks, chaufers, deep-sea welders, horseshoe fitters, and other associates.

Not bad, huh?  We think it came our rather nicely, once again proving the age-old aphorism that 30 heads are better than one.  (What, you’ve never heard that one?)

Obviously the credibility of the output depends on the trustworthiness and democracy of the process, but we’re still in private beta so we’re not quite ready to spill the beans yet…  To gain access to the beans before or during spillage, submit your email address and we’ll invite you participate in future testing and you’ll receive an alert when MixedInk is publicly unveiled!

UPDATE: The letter to the editor was published in the Capitol Times in Madison, WI (you’ll notice that only 18 of our 30 beta testers were comfortable signing their names to this publicly), and at OANow, a news site for Opelika/Auburn, AL (but edited significantly to cut down the length - and they only let us attach one name to it!)

Crowd-sourcing is in the air!

Wednesday, May 14th, 2008

Sorry for the big pause in MixedInk’s musings. It was a busy Spring!

Over the past few weeks and months, there have been some notable developments in the crowd-powered arena, and I just want to take a moment to highlight a few interesting examples.

We’re always excited to see forward-looking companies embracing the collective wisdom, so cheers to Starbucks
and Dell, both of which opened the door to major customer feedback. Both companies have embraced a platform called Salesforce Ideas, which TechCrunch aptly described as “Digg-for-ideas.” It allows people to share their ideas, discuss them, and then vote on the ones they like. Participants also get updates from the company responding to the top-rated suggestions. Pretty cool! To many skeptics’ surprise, the Starbucks page has been very popular, with ideas coming in by
the thousands and garnering hundreds of thousands of votes. Starbucks has embraced this feedback as an opportunity to offer their customers the ultimate form of respect – asking their opinion – and to get some new and innovative ideas for free. Dell’s “IdeaStorm,” which was the first site to solicit consumer feedback in this way, rightly earned PR Week’s Innovation
of the Year Award in 2007.

Radiohead has also opened the door to crowd-sourcing. The band surprised fans earlier this year by letting them decide whether or how much to pay for their last CD. In April, they upped the ante by offering “stems” (or different tracks: bass, guitar, drums, vocals…) of their single “Nude,” and then letting fans remix the song. Fans could post the remixed versions to Nude Re/Mix, where the public then could vote their preferences. As SocialMediaInsider points out, “This practice views the original content creation as the mere starting point for what happens to it once it is embraced. Some artists dabble in this area, but most don’t.” This is exactly how MixedInk views the collaborative writing process. Each person’s written contributions are like stems – ready to be edited, remixed, and ranked – that together build the best possible response, reflective of the wisdom of the different people involved in the process.

Most recently, MoveOn challenged its members to make a 30-second TV ad that tells the nation why Barack Obama should be the next president. A whopping 5.5 million votes were cast on 1,100 entries. The top 15 videos were sent to a panel of filmmakers, artists, musicians, and progressives, including Ben Affleck, Matt Damon, Lawrence Lessig, Jesse Jackson, and Moby. The winner was recently announced, and will be aired on TV during the campaign.

We’d love to hear about other applications that show the power of the crowd. Please feel free to highlight any innovative examples in the comments!

power to the people

Thursday, March 13th, 2008

There was a great NY Tech Meetup last week that got me thinking about collective organizing. For the first time the NY Tech Meetup had a theme, “Power to the People: The Future of Organizing.” It’s exciting to see great new ideas promoting people power – and forums that uncover and celebrate their budding existence online.

MeetupIt was especially appropriate that Meetup identified this as a theme, being huge innovators in the world of local, do-it-yourself organizing. For anyone who isn’t familiar with it, Meetup is a website with an elegantly simple premise: let people post an idea for a community meeting about anything – whether it’s saving the earth, starting a business, or knitting – and allow interested people in the area to attend. In hosting this event, the NY Tech Meetup (run by Scott Heiferman, the co-founder and CEO of Meetup) aimed to bring kindred spirits in the online world of organizing together.

The seeming legendary Clay Shirky was there to chat about Here Comes Everybody, “a book about organizing without organizations.” He made an interesting presentation, mostly about how much easier group action has become – and how often it’s happening these days. The simple fact that people with something in common can now find one another is a huge step. Philosopher William James once said “thinking is for doing.” Clay says “publishing is for acting,” meaning that publishing is increasingly used to gather and coordinate people.

Check out this excerpt from Clay’s book about Meetup here. He makes the point that Meetup groups can’t be organized top-down – being self-organized is key: “Though it seems funny for a service business, Meetup actually does best not by trying to do things on behalf of its users, but by providing a platform for them to do things for one another.” The book is brand new and promises to be an inspiring read. Update: Check him out on the Colbert Report…

A bunch of interesting online innovators presented at last week’s Meetup, but I was most excited about ThePoint. The Point is a brilliant new website run by Andrew Mason in Chicago that’s based on a few basic principles: (1) People want to stand up for themselves and their beliefs (2) standing up for yourself is usually a waste of time, because you’re just one person and it’s hard to be heard, and (3) people don’t want to waste their time. So he figures that people are generally being pretty rational when they skip out on standing up for themselves.

Here’s how his site solves the problem. Say you love KFC, but you want them to treat their chickens a little better. You don’t want to boycott the place by yourself, which would certainly deprive you of that deep fried goodness without much chance of sending a strong message to KFC. So you head to ThePoint, sign in to the “Tough Love for KFC” campaign:

“KFC, your chicken is so tasty. Your biscuits are so buttery. Your colonel is so regal. You’re hard not to like. But maybe you could be just a little nicer to your animals?”

And you pledge to stop eating there if KFC doesn’t adopt the suggestions of their animal welfare board only if 1,000,000 join the movement.

Now you know you won’t be forgoing those tasty morsels for naught. You can assume your actions are sure to mean something when pooled with a million like-minded souls. So ThePoint allows you to be sure the conditions exist for your actions to be meaningful.

But this tool is not confined to social movements – you can use it to make anything happen that requires cooperation. For example, you can use it to organize your neighbors to build a new community garden, only if 1,000 of them pledge $10 each to pay for it. Pretty cool. PledgeBank, a UK-based site, provides a service that’s similar to ThePoint.

This whole people-powered online revolution thing seems to have caught on in the news this week as well. There’s an interesting article in the Guardian, “People power transforms the web in next online revolution.” Like Clay’s book, the article looks at how we are going to organize ourselves “without the trappings of traditional organizations.” It talks about flash mobs - when a group of people gathers somewhere to do something random together, like smile in October Square in Belarus. Flash mobs have affected elections in Spain, Philippines, and South Korea. In China, flash mobs are staging campaigns despite 54,000 cyber police, and it seems it will soon be impossible for even the most totalitarian governments to stop people from organizing. Update 4/16/08: Check out this story about a student twittering his way out of jail in Egypt! The article also discusses Wikipedia and other movements to make information openly accessible, including the Encyclopedia of Life (about all the Earth’s species) and the Public Library of Science, an open-access journal.NetSquared

At MixedInk, we certainly plan to play our part in helping folks self-organize and harness their collective power. We just came up with an exciting idea that could make our democracy a little more people powered, which we submitted to the NetSquared Mashup Contest. It’s called Government by the people. You can help us win by voting for us! Anyone can register as a NetSquared user, making them eligible to vote - the contest is being decided, appropriately, by the people.

Update 4/16/08: Check out Seth Godin’s interesting article on the power of organizing.

Web startup seeking nerdy & fun-loving developer for LTR

Thursday, January 3rd, 2008

(Hipsters also encouraged to apply.)

This six-month contract position offers an exciting opportunity to help shape a web-based collaborative writing tool that has the potential to help democratize the media and politics and change the way organizations interact with their stakeholders. We’re looking for someone who is passionate, hard-working, easy-going, and smart. You should be a self starter, work well in teams, produce results in short timeframes, and thrive in a very informal startup environment.

Responsibilities

  • Play a lead role in all phases of the design and development of software.
  • Participate actively in the implementation, customization and integration of software, as well as maintenance and enhancement of existing software.
  • Customize software based on clients’ needs.
  • Share opinions regarding usability, user interface design and scalability.

Qualifications

  • 1-3 years of web development experience.
  • Experience with rich internet application development in Flash and Ajax. Experience with Flex is a plus.
  • Proficient in PHP.
  • Relational database design/development skills.Experience building databases for large scale applications is a plus.
  • Strong knowledge of different client-to-server communication approaches and protocols.
  • Excellent knowledge of object-oriented design, analysis, and programming.
  • Strong command of web standards, cross-browser compatibility and various web-related optimization techniques.
  • BS in Computer Science or related background required, master’s degree and coursework in math and statistics preferred.

To Apply

This position involves working remotely, but NY is a plus. To apply for this position, please submit your resume, work sample URLs, and a brief cover letter explaining how your background matches the responsibilities and qualifications described above to jobs@mixedink.com no later than January 18. Applications submitted without a cover letter will not be considered.

FAQs about MixedInk’s FAQs (Sneak Preview Inside!!!)

Thursday, December 13th, 2007

What are FAQs?
FAQ stands for Frequently Asked Questions, as you are likely already aware. What you probably also know is that the FAQ page pretty much always includes the answers to those questions, not just the questions themselves. So technically they should be called Frequently Asked Questions & Provided Answers. “FAQPA” doesn’t have the same ring to it, though, so we’ll be sticking with FAQ.

Who cares which questions are asked most frequently?
Well, you do, in theory, and we do too. The idea is that you think like other people do, more or less. So if MixedInk makes other people wonder about certain things, there’s a good chance that it makes you wonder about the same things. Instead of you and every other person with a question asking separately and us sending you each an individual response, why not save everyone the time and just gather all the questions and answers in one place?

Why spend an entire blog post on FAQs?
Good question. We just wrote the FAQs for our site, and we were so excited to share them with you! But we realized we probably ought to wait till the site launches (soon!) to do that. So this was sort of a consolation prize.

So can we at least see some of your FAQs? You promised a “sneak preview” in the title of this post.
Sure! Here’s a taste of what’s to come:

Why use MixedInk?
In order for your opinion to matter, you have to lump yourselves together with lots of other people by voting, signing a petition, going to a rally, etc. That means you have to give up control over the message you deliver. MixedInk helps you express yourselves together without losing your individual, nuanced voice. Since MixedInk is democratic, it ensures that you have more control over what you say together.

For companies, nonprofit organizations and campaigns, it can be difficult and expensive to wade through thousands of emails, blog posts, comments and phone calls to understand what stakeholders are thinking and saying. MixedInk provides a way to harness the energy, ideas, and opinions of their most passionate members, consumers, and employees.

How many people can participate in responding to a MixedInk topic at once?
In theory, there’s no limit to the number of people that can contribute at the same time.

How can the software automatically put so much text from so many people together?
It can’t - we don’t automatically assemble a collective piece of text. We just give users the tools for them to do it themselves, by working (playing, really) together.

Is it simple majority rule?
For now, yes. Later on, we’ll make it possible to see how contributors can be divided into different camps based on the opinions they express. In the meantime, any contributor who feels he or she is in the minority can set up a new topic and ask that only those with shared views participate.

Can I republish a final collective response written using MixedInk?
You certainly can - and we hope you do!

All text that is authored by a group using MixedInk is published under a Creative Commons Attribution-Share Alike 3.0 license. That means you can republish the content as long as you mention: “This text was created by [number] people using the democratic collaborative tool at MixedInk.com. It may be republished only if accompanied by this addendum.”

If you are republishing it online, you must also include a link to the page where you found the text.

That’s all?!? You teases!
If you’re so anxious to find out more, why haven’t you signed up to be a beta tester yet?

Right. So how did you write the FAQs for MixedInk, which hasn’t launched yet, given that you don’t know which questions are actually going to be “frequently asked”?
OK, smarty pants, you got us there. We don’t know which questions will be frequently asked. We had to guess. But we’ll update the FAQs later when we find out what questions people actually ask.

Do other sites abuse the FAQs like this?
We don’t know for sure, but it sure seems like it to us. We feel lucky if half of the FAQs are remotely relevant to our concerns, so we’d bet they were also written without actually being “frequently asked.”

That doesn’t justify the practice of determining FAQs without user input, however.

If your collaborative writing software is so darn great, why don’t you just let your users write your FAQs?
Hmmmm… we hadn’t thought of that. Seems like a good idea. Maybe we’ll try that when we are fortunate enough to have users.

Other sites’ users could write the FAQs for them, too.
Another good idea – you’re full of them. Maybe we should hire you.

Where can I find your FAQs after you launch?
We’ll put them up here: http://www.mixedink.com/faq. (Note that this link will not work until we launch.)

Where should I go if I’m tired of reading this senseless drivel and actually want to learn something about FAQs?
Here’s a few sites we consulted as we constructed our FAQs:
http://www.faqs.org/faqs/faqs/about-faqs/
http://en.wikipedia.org/wiki/FAQ
http://www.querycat.com/ (database of FAQs from the entire internet)

Is your blog always going to be this…playful…from now on?
Probably not. Must be the holidays ;-)

A democracy politics can only dream of

Wednesday, December 5th, 2007

By 2012, one quarter of entertainment will have been created, edited, and shared within peer circles, rather than coming out of traditional media groups.  This is the conclusion of a global study on the future of entertainment, called “A Glimpse of the Next Episode,” conducted by Nokia and The Future Laboratory.

In carrying out the study, The Future Laboratory interviewed entertainment industry leaders as well as trend-setting consumers from 17 countries about their digital behaviors.  This was combined with Nokia’s own research from its 900 million consumers around the world to construct a global picture of entertainment over the next five years. 

Nokia termed the phenomenon Circular Entertainment, noting that people are showing “a genuine desire not only to create and share their own content, but also to remix it, mash it up and pass it on within their peer groups - a form of collaborative social media,” according to Nokia’s Multimedia Vice President Mark Selby.  Trends Director at The Future Laboratory Tom Savigar added, “Consumers are increasingly demanding their entertainment be truly immersive, engaging and collaborative.” 

At MixedInk, we have been very busy developing a collaborative writing tool to satisfy this demand.  Where blogging has enabled anyone to share their thoughts online, MixedInk is excited about making it easy and fun to remix and mash up opinions within a group to generate newer, bigger, and more compelling ideas. “Key to this evolution is consumers’ basic human desire to compare and contrast, create and communicate,” notes Savigar.  We agree.  While wikis have allowed people to write together online, we are making it easy for people to compare and contrast what many different people think – and communicate easily about those opinions. 

“Whereas the act of watching, reading and hearing entertainment was passive, consumers now and in the future will be active and unrestrained by the ubiquitous nature of circular entertainment,” says Savigar. 

MixedInk will help this expanding movement to grow.  We are motivated because we believe that an active and passionate group can create stronger, more powerful content than its individual members could produce alone.  And perhaps most importantly, we are inspired by the potential for such a platform to democratize the political arena, the media, and the workplace. 

“We believe the next episode promises to deliver the democracy politics can only dream of,” says Savigar.  We already see the beginnings of this evolution, and we look forward to playing our part in making it a reality. 

Get ready. The Next Episode will be written by you. 

MixedInk completes its first external test

Wednesday, November 7th, 2007

Thirty family members and friends of the MixedInk team recently came together to test our software. It was very exciting to finally see MixedInk in action at this scale after much hard work and internal testing. Watching an interesting discussion take shape and participating in the eventual synergy that emerged over the five-day period was an extremely rewarding experience.

Together the participants addressed the following question: Is the US government ever justified in using torture? Why or why not?

(We chose this topic because we know people feel strongly about it. Having a topic that encourages vigorous discussion makes testing our software and concept easier).

Participants wrote, edited, and recombined responses to the topic throughout the test. With a total of 44 responses and 296 ratings in the end, the group had a vibrant brainstorming session and a fascinating exchange. Through a process of mixing and rating each other’s responses using MixedInk technology, the test participants collaboratively sculpted a collective opinion on the selected topic.

For those who are curious, we’ve pasted the text of the collective response below.

This is a major moment for MixedInk – this test provided definitive proof of our concept. We learned a ton from the test and are now tweaking old features and adding new ones based on the test and on the feedback we received. At this point, we plan to continue testing it with different and bigger groups – let us know if you’d like to help shape MixedInk by getting involved in future tests at testing@mixedink.com. We’d love to get your input!

No to Torture

In the wake of 9/11, we have begun to speak a new language. “Patriotism” means blind devotion to any government policy; to “support the troops” means to never question an interminable war; and “torture” means making the world safe for democracy. (heh, heh, heh). We are living in a world of contradictions and are facilitating it with a language of opposites. It is easier to accept an unwarranted war, corruption, and torture when they are cloaked in words like democracy, strength, and safety. But eventually we will run out of platitudes and be left with nothing but the bare truth of our actions.

Torture has fallen prey to the cover of new speak. By saying we’re protecting our way of life from terrorism, we have become terrorists ourselves and what once was abhorrent to Americans has become acceptable. The question in real speak, though, is what security do we truly gain from the use of torture? Of the multitude of tools in our security arsenal, torture is one that has been shown to fail — people will say anything to get themselves out of the situation. This is particularly true in the case of terrorism, where people are often motivated by martyrdom, and just a bit more courage as a tortured prisoner can earn a handsome payoff in the afterlife. In embracing torture as a society, we therefore lose not only our honor, but also our precious resources as we waste time and money following false leads.

Even if torture were shown to be an effective information-gathering tool, however, it still would not be a sound security policy. When we commit torture against prisoners, we place our own soldiers at great risk as we forego our authority to demand protection for them. Today other countries can easily follow our lead in playing semantic tricks to determine where the Geneva Conventions apply. If that were the case, and our soldiers were being tortured at the hands of another countrys interrogators, be sure that this discussion would need not occur; our collective outrage would be unanimous.

More importantly, we cannot discuss torture without examining what it means to be part of a society that allows it. Many claim that we need to rethink our domestic policies, and even internationally-accepted norms, given the new threats we face. We disagree. In fact, it is only at times when we are scared for our safety that we must recall the importance of our civil liberties. It is during these times that it is easiest to forgo our most important ideals for the illusion of safety and expedient answers to complex challenges.

The American justice system relies upon the idea that a person is innocent until proven guilty. And we have a very high bar for guilt; a jury must be convinced beyond a shadow of a doubt. The implicit understanding is that we, as a society, would prefer to let a guilty person go free than wrongly punish someone who is innocent. We depend upon our right to due process of law to ensure that our government does not overstep its bounds. When we allow torture of someone suspected of a crime (or suspected to be privy to critical information), we corrode this deep foundation of our country by exacting punishment based on mere suspicion. Not only does it undoubtedly lead to the torture of many people with no, or little, connection to terrorist networks, but it also leads to a dangerous temptation to blur the distinctions. And just like that, we begin down a slippery slope of disintegrating civil liberties.

Nearly everyone agrees torture is generally wrong, but there is still a great temptation to allow torture as a last resort in extreme cases. Torture, however, is not an acceptable government policy even in these scenarios. We have seen time and time again that seemingly normal people can do awful things. We saw it during Milgrim’s famous psychology experiments, we witnessed it during the Holocaust, and we stood speechless more recently when we learned of the atrocities at Abu Ghraib. If we condone even a single case of torture, how will we then stop it from expanding? Who is to be the judge? Any policy that allowed torture would be subject to abuse. Enforcement is extremely difficult to imagine, given that these prisoners would be punished without the benefit of being tried in court, and an interrogator could always argue there was good reason to believe the prisoner had valuable information.

There is a short list of countries that permit torture, including Iran, Iraq, Syria, North Korea, and Uzbekistan. It is not a club that the

United States should wish to join. As we seek to remain a world leader, we must remember what it means to be American and the moral authority it could command. We should not throw it all away in exchange for nothing more than a second-rate intelligence tool. It’s time to speak clearly and realize that torture debases not only the victim but also the core of all we, in real talk, hold precious in America.

As is clear from this example, the group of our friends and family that created this lean to the political left. Note that MixedInk is emphatically nonpartisan. Our tool will be available to any group wishing to express itself together regardless of its opinion.

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